Who We Are
SlotStars Casino is an independent editorial publication founded in 2024 to give players verified, comparative analysis of UK and Nordic regulated online casinos. Our editorial office is based at One Embankment Place in central London, on the bank of the Thames between Charing Cross and Trafalgar Square. The location places us close to the UK Gambling Commission and to most of the operators we cover for the UK market.
Our Editorial Mission
The online casino sector is full of sites that recycle marketing copy. SlotStars exists to do the opposite. Every review on playslotstars.com is grounded in real deposits, real withdrawals, real KYC submissions and real customer support tests. If we cannot verify a claim ourselves, we will not publish it. If a claim later proves wrong, we publish a correction within 48 working hours and tag the article with a visible erratum at the foot of the page.
Editorial Standards and Verification
Each SlotStars review passes a three-stage protocol. Stage one: a writer opens a real account at the operator under review using their own funds, completes KYC, and runs a minimum of 50 documented gameplay sessions. Stage two: at least one full withdrawal cycle, with timed support contacts at peak and off-peak hours. Stage three: an independent editor cross-checks every figure against the UKGC, MGA and Nordic regulator public registers before publication. Licence numbers, RTP figures and payout times are re-verified quarterly.
Team and Experience
The SlotStars editorial team brings more than 20 years of combined experience in iGaming journalism, slot mechanics analysis and operator compliance. Sophie Larsson, our senior editor, has spent the last nine years covering UK and Nordic regulated casinos, with previous roles at industry titles in Stockholm and London. Three senior writers support the editorial process with specialism in live dealer products, payment processing and responsible-gambling compliance.
Editorial Independence
SlotStars is funded exclusively through standard affiliate agreements, with identical commercial terms for every listed operator. No operator can buy a positive review, alter a rating, or have a critical review removed. When a casino falls below our minimum standards on payouts, support or security, it is delisted regardless of any commercial impact.
Any potential conflict of interest is documented at the foot of the relevant article. If a writer has a previous working relationship with an operator under review, another team member takes the byline. The rotation policy is audited externally each year and the audit results are published on a transparency page.
Industry Affiliations
SlotStars maintains active relationships with several professional and regulatory organisations. We are observer members of the International Association of Gaming Advisors (IAGA), follow the European Gaming and Betting Association (EGBA) advertising standards, and contribute to Global Betting Group (GBG) working sessions on data integrity. These affiliations involve continuous training and a duty to report malpractice we identify in any listed operator.
Why Trust SlotStars
Editorial trust is earned one publication at a time. Since 2024, we have published verifiable analysis, openly corrected our own mistakes when readers raise them, and kept an open channel with the audience that holds us accountable. If you find an error, write to editorial@playslotstars.com and we will correct it within 48 working hours, with a visible erratum at the foot of the affected piece.